Apple reportedly applies for 'iWatch' trademark in Japan
CNET -- Jul 01
Apple apparently likes how the "iWatch" moniker fits a wearable computer and has reportedly applied for a trademark for the name in Japan.

The iPhone maker seeks to protect the name for a product that is categorized as a handheld computer or watch device, according to a filing earlier this month with the Japan Patent Office. The filing was only made public in the past week, according to Bloomberg, which first reported on the application.

The rumor mill adopted the name -- perhaps derisively mocking Apple's "iProduct" naming convention -- when reports emerged that the company was developing a smartwatch that would run on its iOS mobile operating system. Employees from Apple's marketing, software, and hardware units who had previously worked on the iPhone and iPad are reportedly part of a team numbering more than 100 experimenting with wristwatch-like devices that sport curved glass.

Source: CNET
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