Nestcafe coffee no longer 'instant'
Yomiuri -- Aug 30
Nestle Japan Ltd. said it will stop calling its Nescafe product line "instant coffee" next month.

The Kobe-based company said Wednesday it will thoroughly renovate the product lineup, and start calling the new products "regular soluble coffee."

Nestle Japan said the regular soluble coffee provides richer aroma and taste thanks to new technology that has succeeded in sealing fine coffee powder in coffee grains.

Source: Yomiuri
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