Kyoto mayor praises Kardashian for renaming

NHK -- Jul 03

The mayor of Kyoto has praised American reality TV star Kim Kardashian West for deciding to rename her new "Kimono" shapewear line.

Mayor Daisaku Kadokawa had sent a letter on Friday, asking Kardashian West to reconsider her plan to use the name Kimono for the underwear brand.

Kadokawa wrote "We think that the names for 'Kimono' are the asset shared with all humanity who love Kimono and its culture therefore they should not be monopolized."

On Tuesday, Kadokawa said he sent another letter to express his respect for Kardashian West's decision. He wrote "I am grateful that your decision reflects strong wishes of people around the world who love Kimono and its culture."

He also said he hopes that if she visits Kyoto she will have a chance to "enjoy our culture in Kimono."

In the ancient Japanese capital, city officials wear kimono at work on November 15th, the day set by the kimono industry to promote the traditional Japanese garment at home and abroad.