Forever 21 is returning to Japan, trying to avoid repeating same mistake as last time

Sep 22, 2022 | News On Japan

TOKYO - American fashion brand Forever 21 opened its first store in Japan in 2009, and its mix of stylish designs and affordable prices quickly won it a large number of fans.

In time, though, excitement for the brand faded, and the last Forever 21 Japan store in Japan closed in 2019, (though not before we snagged a few last-minute deals).

But in a fitting move for the brand with an eternally youthful name, the company is ready to start over, as it’s been announced that Forever 21 is coming back to Japan.

This time around, though, Forever 21 won’t be going it alone. Tokyo based apparel management company Adastria has entered a licensing agreement to run Forever 21 Japan, and that might help the brand’s second attempt to make it in Japan go better than its first. Among the reasons analysts cite for Forever 21 Japan’s 2019 closure is a product lineup that was too heavily focused on what was selling well in the U.S., as opposed to promoting items in the Forever 21 collection that matched the fashion desires of Japanese customers. ...continue reading

Source: ANNnewsCH

Strong Quake Hits Aomori Prefecture

A powerful earthquake registering a maximum intensity of 6 upper on Japan’s seismic scale struck Aomori Prefecture at around 7:30 a.m. today. According to the Japan Meteorological Agency, the epicenter was off the coast of Iwate Prefecture, with a depth of about 50 kilometers. The earthquake’s magnitude was estimated at 6.9.

Two Typhoons Move North as Okinawa and Honshu Brace for Heavy Rain

As of 5 a.m. on June 25, Typhoon No. 7, Mekkhala, was south of Okinawa, moving slowly north with strong intensity, and is expected to move north east of Miyakojima in Okinawa Prefecture later in the day before passing west of Okinawa’s main island, bringing storm-force winds and heavy rain. Typhoon No. 8, Higos, located farther east of the Philippines, is not expected to develop significantly.

Inside The Shadow Market For Japan’s Temples And Shrines

The sale of religious corporations that operate temples and shrines across Japan is drawing growing scrutiny from authorities, who fear the transactions could be used for tax evasion and money laundering, as brokers openly advertise properties and corporate status for tens or even hundreds of millions of yen.

Japanese Among 17 Detained in Laos Over Special Fraud Operation

Nine Japanese nationals were among 17 people detained in Laos on suspicion of involvement in a special fraud operation, while Japanese authorities have sought cooperation from Cambodian police over dozens of Japanese citizens believed to have gone missing after traveling to Cambodia.

Japan Moves to Ease Thinner Shortage as Naphtha Shock Hits Builders

Japan will begin a new system on June 23 to sell paint and thinner directly from manufacturers to construction firms and other businesses, aiming to ease supply bottlenecks and curb price increases as worsening conditions in the Middle East make such materials harder to obtain.

MEDIA CHANNELS

MORE Business NEWS

Nikkei Falls Again, Briefly Down 1,300 Yen on AI and Semiconductor Pullback

The Nikkei Stock Average fell for a second straight session in Tokyo as investors locked in profits from a rapid rally in artificial intelligence and semiconductor-related shares, briefly sending the benchmark down more than 1,300 yen before bargain hunting helped it recover part of the loss.

Japan’s Shipbuilders Look to Resume Construction of LNG Carriers

Imabari Shipbuilding, Kawasaki Heavy Industries, and Namura Shipbuilding are aiming to resume construction of liquefied natural gas carriers around 2035, as Japan’s shipbuilding industry looks for a path to recovery after losing much of the global market to lower-cost rivals in South Korea and China.

Japan And U.S. Discuss Response as Yen Weakens to 39-Year Low

Finance Minister Katayama held online talks with U.S. Treasury Secretary Scott Bessent as the yen approached its weakest level in about 39 years, with the two sides believed to have discussed possible responses, including foreign exchange intervention.

How to Buy from a Japanese Car Auction Without Getting Scammed?

Every year, thousands of people save money by buying through the Japanese auction process. But many do not realize they've paid too much until the vehicle arrives.

Nikkei Ends Above 72,000 For First Time As Record Run Extends

Tokyo stocks surged at the start of the week, with the Nikkei Stock Average closing above 72,000 for the first time and extending its record-setting streak to a sixth consecutive trading day.

Rising Sugar Costs Leave Bitter Taste for Confectionery Lovers

Sugar prices are on a firmer upward trend as concerns grow over the impact of Middle East tensions and the weaker yen, raising the prospect of further cost pressure on confectionery and other food products.

Japan Enters 1% Rate Era

The Bank of Japan's decision on June 16 to raise its policy interest rate to 1%, the highest level in roughly 30 years, is expected to increase annual net burdens by more than 20,000 yen for households in their 30s with two or more members once higher interest income on deposits and increased mortgage repayment costs are both taken into account, according to estimates by an economist.

Hearing Aids for Dogs? Latest Pet Products in 2 Trillion Yen Market

A major pet-related product fair opened in Osaka on June 20, bringing together more than 400 companies and showcasing new technologies and products ranging from a bone-conduction hearing device for dogs to furniture designed for cats and their owners to relax together.

< 2 3 4 5 >