Gree to expand game platform to HTML5, avoid app store fees
News On Japan via itworld.com -- Nov 15
Japan's Gree, which runs a large mobile gaming platform, said Wednesday it will expand to include games that run entirely inside web browsers, a move that will free its titles from fees and requirements imposed by app stores run by companies such as Apple and Google.
Gree said it will expand its "Gree Platform," which has about 200 million users worldwide, to include games distributed in HTML5, the programming language supported by modern browsers, with a beta version due out this month. This means users won't have to download apps to play those games, accessing them directly through the web, and developers will be able to quickly publish new games and updates.
The move will allow Gree to take more control of its own titles and those provided by developers using its platform, which include major names like Capcom, Namco Bandai, Konami and Ubisoft. The company said it will also roll out new payment options to global users, including credit cards and PayPal, for transactions that occur outside of the existing app stores.
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