Japanese Artist Tomokazu Matsuyama Takes Over Times Square Screens

Apr 03, 2026 | News On Japan

NEW YORK, Apr 03, 2026 (News On Japan) - Times Square in New York, a major tourist destination that draws visitors from around the world, has been filled with works by a Japanese contemporary artist, with large-scale visuals taking over its iconic screens.

Screens across the district switched simultaneously, spreading vibrant artwork throughout the area and enveloping Times Square in a unified visual display.

The works, which began appearing on April 1st, were created by New York-based Japanese contemporary artist Tomokazu Matsuyama, centering on the four themes of freedom: mind, city, individual, and identity, and featuring four real-life figures, including entertainer Naomi Watanabe.

Matsuyama said, "What defines the existence of tomorrow is something I learned over 25 years of working in the United States, and I created this work with the intention of giving something back."

The project is part of a public art program that has been held since 2012, with Matsuyama’s works scheduled to be displayed across approximately 96 screens every night until April 30th, appearing for three minutes starting at 11:57 p.m.

Source: TBS

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