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Trying Out Trending Manga: Why is Isekai Reincarnation Popular?

The Rise of Isekai Reincarnation Manga as Salvation for Struggling Youths and Unrewarded Middle-Agers

TOKYO, Jan 22 (News On Japan) - "In the year of Tensho 15 (1587), the fifth-generation Fuma Kotaro lived in a war-torn world swirling with malevolent spirits. 'To survive is to keep killing'... With only this thought, he overcame thousands of brushes with death, but was finally captured and lost his life. In the brief moment he thought everything was over, 'The One Who Watches Over the World' reached out to Kotaro. That instant... reincarnation occurred, and Fuma Kotaro was revived in another world...!!"

Currently serialized on LINE Manga and updated every Monday, "Ninpo Isekai Tensei – Fuma Kotaro Returns to Being Human in Another World" by Kurotaro takes readers on an epic journey. Set during the Sengoku period in the vicinity of Kanto, it tells the tale of a ninja operating in the shadows, embodying the tragic nature of the shinobi.

In the 2000s, anime and light novels have popularized the "isekai tensei" (another world reincarnation) genre, which has now become well-established in the manga world. "Commushou, Isekai e Iku," currently serialized on LINE Manga, is one such title that has gained popularity.

In recent times, enjoying dramas and manga on smartphones has become the norm. Users now watch content during their spare time through streaming and apps, prioritizing cost-effectiveness and type, seeking comfort. Naturally, creators are also.

Previously, titles like "Oshi no Ko" have topped the charts and are considered gateways to success, dubbed the "Next Manga Awards." This year, nearly 5000 works were entered, and ranking 19th in the "Web Manga Division".

While webtoons, the popular vertical-scrolling manga from Japan, are gaining attention, it is often the works of South Korean authors that are currently the talk of the town. Amid this, a Japanese work ranked 20th in the LINE Manga rankings for the first half of 2023.

With the global popularity of webtoons centered in South Korea, Japanese companies are increasingly entering the market, and domestic works are on the rise.

Source: Oricon

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