News On Japan

New Anime from Studio Colorido "Even If I Hate, I Love"

Apr 25 (News On Japan) - The official trailer for Studio Colorido's latest animated film, "Even If I Hate, I Love," has been unveiled, with a worldwide exclusive release on Netflix and a theatrical premiere in Japan scheduled for May 24.

Studio Colorido, renowned for attracting up-and-coming creators and producing hits like "Penguin Highway," "A Whisker Away," and "Drifting Home," brings a new feature-length anime movie. This latest creation tells the enchanting story of a boy who fears being disliked and a carefree demon girl.

Directed by Tomohiko Shibayama, who made his feature directorial debut with "A Whisker Away," the film boasts a script by Yuko Kakihara.

Story

Hiiragi, a first-year high school student, has developed a personality where he cannot refuse others' requests, driven by his desire to be liked by everyone. Despite his efforts to live for others, he finds himself without close friends.

One unusual summer day with out-of-season snowfall, Hiiragi tries his best as usual but feels something is still amiss. On his way home, feeling somewhat disillusioned, he helps Tsumugi, a girl with nowhere to stay. However, that night, an incident occurs. Hiiragi almost argues with his father but hides his true feelings instead. Overwhelmed by unspoken emotions, he dozes off only to be awakened by the cold as his room is inexplicably freezing. Suddenly attacked by a mysterious masked monster, Hiiragi is saved by Tsumugi, and they flee the room together.

Catching their breath, Hiiragi notices something astonishing—Tsumugi has horns on her head! She reveals she is a demon looking for her mother, whom she was separated from at a young age. Moreover, the "snow-like" substance emanating from Hiiragi is actually "small demons" produced by humans who hide their true feelings, and those who produce too many are destined to become demons themselves. Unable to refuse Tsumugi's request to help find her mother, Hiiragi joins her on a journey. Meanwhile, back in Tsumugi's homeland, the hidden village of demons, another incident is unfolding.

Source: TWIN ENGINE

News On Japan
POPULAR NEWS

Japan’s population of Japanese nationals has decreased for the 16th consecutive year, according to demographic data released by the Ministry of Internal Affairs and Communications. As of January 1st, 2025, the Japanese population stood at 120.65 million, a drop of roughly 910,000 from the previous year—marking the largest annual decline on record.

A severe and prolonged heatwave is taking a widespread toll across Japan, affecting everything from traditional summer events to vegetable harvests and dairy farms.

Authorities have launched a full investigation into the fire that broke out during the Minato Mirai fireworks festival in Yokohama, where five workers had to be rescue from an exploding barge.

Japan’s government plan to flood the market with stockpiled rice to lower prices is facing setbacks, as demand slumps and cancellations from retailers increase. Initially popular, the rice is now piling up on shelves, prompting calls to extend the end-of-August sales deadline. Even discounted imported rice is struggling to sell. Meanwhile, rice prices have unexpectedly risen for the first time in 10 weeks.

Australia has selected Japan’s proposal for the joint development of next-generation naval vessels, marking a significant milestone in bilateral defense cooperation.

MEDIA CHANNELS
         

MORE Entertainment NEWS

In this third video, we enter act III of the masterpiece Sugawara Denju Tenarai Kagami ("Sugawara and the Secrets of Calligraphy"). (Kabuki In-Depth)

Japan in the 1980s, an ethnographic analysis of a society seen from the West: The ambivalence of a country, on the one hand relentlessly projected into the future, and on the other, rooted in traditional concepts and medieval morality. (TRNGL)

Nagoya has once again transformed into a hub of colorful costumes and characters as the World Cosplay Summit opened on August 1st, attracting participants from around the globe and an expected 300,000 visitors over three days.

A Chinese film depicting the wartime activities of Japan’s notorious Unit 731 has had its release suddenly postponed, likely out of consideration for diplomatic relations with Japan.

In this video, we have a look at the wonderful career of the Kamigata actor Kataoka Gatō V, who recently passed away. (Kabuki In-Depth)

The winning concert is a very traditional ritual for competitive Umamusume. Oguri Cap's is just a little more... unique. (Netflix Anime)

The long-running Marunouchi TOEI movie theater in Tokyo’s Ginza district, a beloved venue directly operated by major film studio Toei since its opening in 1960, closed its doors on Sunday.

KADOKAWA is ramping up its global content strategy by spotlighting "wordless manga"—a genre that tells stories entirely through images, eliminating language barriers and appealing to a worldwide audience.