Mixi's Overseas Strategy: The Secret Plan for Entering India

TOKYO, Jul 08 (News On Japan) - Koki Kimura, CEO of Mixi, the company behind the globally successful game 'Monster Strike', and known for its expansion into sports and entertainment, reveals the company’s overseas strategy. In the second part of this series, we delve into Mixi’s focus on India, a market where smartphones are indispensable for everyday life, driving high demand for mobile games.

Kimura's secret plan for entering the Indian market is 'Global Monster Strike.' What exactly does this entail? Additionally, Kimura passionately discusses the company’s ultimate goals in enhancing its overseas strategy, revealing an unexpectedly surprising answer!

Source: テレ東BIZ

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