News On Japan

School Lunch Suspension and Rising Costs Hit Okinawa Dairy Farm

NAHA - An Okinawa dairy farming family is working to protect local milk production as soaring feed and utility costs, extreme summer heat and reduced demand during the school vacation place growing pressure on an industry that has seen the number of farms fall sharply over the past four decades.

Hiranaka Farm in Yaese, Okinawa Prefecture, produces about 2 tons of milk each day from around 80 cows.

The farm began with just four cows and has gradually expanded over about 40 years. It is now run by the family's daughter, Michi Hiranaka, who works alongside her parents every day.

Her father said the business remains difficult but can continue with sufficient effort, although rising utility expenses have become a major burden.

Despite maintaining stable milk quality and production, Hiranaka Farm has seen electricity and other utility costs rise to nearly twice their previous level in recent years. Prices for compound feed, which plays an important role in maintaining the cows' nutritional condition, have also continued to climb.

Dairy farming in Okinawa is particularly exposed to international developments because much of the feed and other supplies must be transported by sea.

Factors including the war in Ukraine, problems involving oil procurement and the weaker yen have pushed up production costs.

Hiranaka said roughly 90% of the feed and grass given to the cows arrives by ship, meaning higher transport and commodity costs are directly reflected in farm expenses. Electricity, fuel used for machinery and water charges have also increased.

Farmers cannot easily reduce those expenses during Okinawa's hot summer because the cows require sufficient feed and measures to protect them from heat.

At Hiranaka Farm, large quantities of grass are provided every day, while fans and misting systems are used to prevent heatstroke.

The family said heat stress can reduce the cows' appetite and lower milk production, with changes in their physical condition also becoming visible through the condition of their udders and bodies.

According to the Okinawa prefectural government, the number of dairy farms in the prefecture has fallen from 212 in 1985 to 55 last year, reflecting factors including a shortage of successors and worsening business conditions.

Hiranaka is also serving as a director of a dairy cooperative as she works to protect Okinawa's dairy industry and continue supplying fresh local milk to consumers.

She said she remembers when the family farm was much smaller and operated on a highly personal scale, and praised the energy and determination her parents showed in expanding the business and repeatedly reforming its operations.

Hiranaka said she does not want the farm built by her parents to disappear during her generation.

Summer is particularly difficult for Okinawa's dairy farmers because schools close for vacation and milk normally supplied for school lunches is no longer needed.

The surplus milk is mainly transported to factories in Kyushu and other areas, where it is processed into products such as butter and skim milk powder.

Depending on how the surplus milk is used, however, the purchase price paid to farmers can fall to around half the usual level.

Around 500 tons of milk normally intended for school lunches is expected to become surplus during the roughly two-month summer vacation period.

Asked about the summer season, the family said they simply hope autumn will arrive soon.

Hiranaka said the farm has survived difficult conditions by continually improving its methods of raising cattle and actively introducing machinery and other technology.

She said it is particularly rewarding when the accumulation of small daily efforts eventually produces results.

Looking ahead, Hiranaka said she hopes to promote Okinawa dairy farming more actively and strengthen connections between producers and consumers.

She also wants consumers to understand that the milk is produced in a clean environment and to continue drinking locally produced milk.

Okinawa companies are also developing new ways to use surplus summer milk, including producing bread and sweets with milk that would otherwise have been supplied to schools.

For the Hiranaka family, maintaining the farm requires balancing the health of the cattle with increasingly difficult business conditions, while continuing to send fresh Okinawa milk to consumers each day.

Source: 沖縄ニュースOTV

News On Japan
POPULAR NEWS

Typhoon No. 30 remained nearly stationary west-northwest of Yonaguni Island at 5 a.m. on October 24, bringing severe weather and waves exceeding 10 meters to Okinawa's Sakishima Islands, while an increasingly active weather front threatens to deliver heavy rainfall across western and eastern Japan through October 27.

Typhoon No. 30 continued to disrupt air travel across Okinawa on October 24, with cancellations affecting flights to the southwestern islands, while railway operators and highway authorities prepared for potentially widespread disruption across western and central Japan through October 26.

Japanese drone manufacturer Terra Drone has delivered interceptor drones to Ukraine's Ministry of Defense for the first time, prompting Russia to threaten retaliatory measures on October 21, as Japan considers expanding domestic drone production and strengthening its coastal defenses through thousands of unmanned aircraft.

A critical security flaw discovered in PHP, a programming language used by an estimated 70% of the world's web systems, has triggered widespread disruptions across Japan since October 21, forcing banks, restaurant chains, government agencies and other businesses to suspend online services as a precaution against potential cyberattacks.

A growing wave of cyberattacks across Japan has raised concerns over the possible use of Chinese-developed artificial intelligence in hacking operations, with personal information belonging to tens of thousands of police employees potentially exposed and major companies forced to suspend online services, while cybersecurity experts warn that slow decision-making within Japanese organizations is allowing damage to spread.

MEDIA CHANNELS
         

MORE Business NEWS

Japan's financial markets suffered another sharp setback on October 22 as heavy selling in semiconductor and artificial intelligence-related stocks sent the Nikkei 225 down 1,713.40 points, or 2.65%, to 62,907.84, its lowest closing level since July 30.

Japan's trade deficit nearly doubled in the first half of fiscal 2026 to 2.8184 trillion yen, driven largely by surging crude oil prices following turmoil in the Middle East, while the value of oil imports from the United States increased nearly ninefold as Japan sought alternative sources of supply.

A growing wave of cyberattacks across Japan has raised concerns over the possible use of Chinese-developed artificial intelligence in hacking operations, with personal information belonging to tens of thousands of police employees potentially exposed and major companies forced to suspend online services, while cybersecurity experts warn that slow decision-making within Japanese organizations is allowing damage to spread.

Tokyo stocks rebounded on October 21, with the Nikkei 225 closing 545.82 points higher at 64,621.24, a gain of 0.85%, as stronger U.S. equities, renewed buying in technology shares and encouraging Japanese export figures helped the market recover from two consecutive sessions of losses.

Japanese banks and securities firms are moving to stop using facial photographs from driver's licenses to verify customers opening accounts online, following a series of personal information leaks that have raised concerns about fraudulent account applications.

Japan's Nikkei 225 Stock Average closed at 64,075.42 on October 20th, falling 841.28 points, or 1.30%, as renewed selling in semiconductor and artificial intelligence-related shares, rising oil prices and concerns over inflation pushed Tokyo stocks lower for a second consecutive session.

Nearly one in three large companies in Japan have experienced a data leak or a suspected breach, according to a survey released by Teikoku Databank on October 19th, highlighting growing concerns over corporate information security as unauthorized access incidents continue to affect businesses across the country.

Japan's Nikkei Stock Average closed 407.59 points lower at 64,916.70 on October 19, a decline of 0.62%, recovering from an intraday plunge of more than 1,400 points as concerns over artificial intelligence investment weighed on semiconductor and technology shares, while buying in banks, utilities and other domestic sectors helped the broader TOPIX index finish slightly higher.