Society | Jan 29

Geisha-turned-YouTuber Kimono Mom taps into the heart of parenting

Jan 29 (Japan Times) - The life of a geisha in Japan is often perceived as being shrouded in mystery, the exact opposite of what you’d imagine life is like for a YouTuber.

It’s a contradiction that “Kimono Mom” knows well.

For years, Moe, the 30-year-old creator of the Kimono Mom YouTube channel, trained as a maiko (apprentice geisha) in her hometown of Kyoto, eventually debuting as a geisha.

“I was in Gion and the beauty of what I was doing came from not exposing everything,” she says. “Hiding was the beauty of it, and I never put my personal life out there.”

That changed at the start of last year, when Moe began uploading videos of herself at home cooking traditional Japanese food and taking trips to the market. Both are tried-and-true approaches to making content for YouTube, but it was a big step for the somewhat guarded geisha. And old habits don’t die hard, as Moe has asked to be referred to only by her first name in this article for privacy reasons.

However, she shared just enough of her life to secure a following of more than 670,000 in under a year, with many of her uploads passing a million views. The Kimono Mom channel has become a popular destination for viewers abroad to see what everyday life is like in Japan, but part of what draws in the views goes beyond mere interest in the country. Moe is almost always joined by her daughter, a toddler nicknamed “Sutan,” and her husband, who frequently pops up and provides illustrations of the food she cooks. There’s a cozy familiarity to what Moe shares, tapping into the emotions and aspects of life that few outward-looking Japan-based creators touch on.


MORE Society NEWS

As crows enter their breeding season, their nest-building activities are causing concern among utility providers due to the increased risk of power outages.

Japanese company Smile-Up, the former talent agency known as Johnny & Associates, says it has sent a letter of protest to Britain's public broadcaster BBC over its program on sexual abuse by its late founder. (NHK)

Actress Akane Hotta announced on the 26th that she has married a non-celebrity man she had been dating, sharing her joy on Instagram.

POPULAR NEWS

In a significant movement in the foreign exchange markets, the Japanese yen has once again depreciated, crossing the 158 mark against the U.S. dollar. This level marks the weakest the yen has been in approximately 34 years, signaling ongoing economic pressures and potentially major shifts in Japan's financial landscape.

In a remarkable display of bravery and quick thinking, a seven-year-old girl in Kitakyushu successfully rescued her four-year-old sister who had been kidnapped. The incident, which unfolded on April 13th, began when the siblings were approached by a stranger while playing on the street.

Japan's Cabinet Office's Government Public Relations Office recently stirred controversy with a social media post showcasing an overly lavish depiction of school lunches, leading to a public outcry over the authenticity of the meals presented.

Tokyo's Shinagawa district welcomes a new landmark with the grand opening of the Gotanda JP Building on Friday, April 26, featuring a dog-friendly hotel by Hoshino Resort, co-working spaces, and a vibrant culinary scene.

Japanese company Smile-Up, the former talent agency known as Johnny & Associates, says it has sent a letter of protest to Britain's public broadcaster BBC over its program on sexual abuse by its late founder. (NHK)

FOLLOW US