May 18 (dailymail.co.uk) - A compact toilet paper that packs so much into a single roll it cold be dropped from the top of the Statue of Liberty three times before running out has been created.
A Japanese team of researchers developed the 300 metre (980ft) single-ply 'Penguin Coreless Ultra-Long' toilet paper to 'cut waste and reduce carbon footprint'.
It is said to be among the longest toilet rolls currently on the market in Japan, with just two rolls providing as much paper as a standard 12 roll pack.
The firm behind the development, Marutomi Seishi Co, says this reduces the frequency of replacing and purchasing rolls, making it perfect for stockpiling.
No information on a UK release is available, but you can buy 24 rolls - more than four miles of toilet paper - online for 4,390 yen, which is £28.50, or about £1.18 per roll.
It has been designed more for emergency stockpiling and disaster preparation than every day bathroom use.
Japan's Ministry of Economy, Trade and Industry suggests each household keeps at least a month's worth of toilet paper in case of emergencies.