News On Japan

Japanese Snacks Mesmerize Foreign Tourists

TOKYO, May 23 (News On Japan) - In cities and tourist spots across Japan, foreign tourists can be seen devouring Japanese snacks. Now, many traditional products are evolving to cater to the inbound tourist market. We explored why foreign tourists are so enchanted by Japanese snacks.

In Ueno, Tokyo, foreign tourists were seen filling their baskets with Japanese snacks.

A tourist from France exclaimed, "Kaminari Okoshi, amazing!" and "Amanatto," adding, "All the snacks are delicious. I love them very much."

Many tourists were buying snacks in bulk as souvenirs for their home countries. A tourist from Israel said, "I absolutely want to try this! Squid crackers!" and "Do you eat the tail too?" purchasing anything that caught their interest.

The Israeli tourist continued, "I buy everything that looks delicious. The nori-shio flavored potato chips I found in Hida Takayama were the best. If I find something cool, I'll keep buying it."

Japanese snacks captivate foreigners. According to a survey conducted among residents of Taiwan and Hong Kong, snacks were the most desired items to buy in Japan, surpassing medicine and food (based on a reader survey from the information site 'Lachigo! Japan' for visitors from Taiwan and Hong Kong).

Manufacturers are also targeting foreign visitors. Meiji sells rich-flavored chocolate with Japanese-style packaging, and Kameda Seika's "Kaki no Tane" revamped its packaging for the first time in eight years, adding English text to highlight its popularity in Japan. The famous "Akafuku" from Ise City, Mie Prefecture, has even introduced Western-style variations, adding chocolate and strawberry flavors to its lineup.

Shinjuku Gyoen, an "urban oasis" that attracts over a million foreign visitors annually, houses a more than 300-year-old traditional Kyoto confectionery shop. American tourists here often order matcha and traditional sweets like manju. Over half of the customers are foreigners.

A tourist from Canada purchased manju filled with sesame anko, commenting, "Very good. It tastes like a healthy version of chocolate cookies. I've never tasted anything like this before." The dough used soy sauce, surprising the Canadian tourist who said, "Does this contain soy sauce? I couldn't tell at all! But it's really delicious."

Japanese snacks delight foreign tourists, but what about snacks from other countries? We asked tourists, "Tell us about the famous snacks from your country!"

A tourist from Turkey, currently on an "Asia tour" including Japan and Korea, shared, "In my hometown of Turkey, we have a very sweet dessert called baklava. It contains pistachios and sugar." Baklava is a layered pastry filled with nuts and pistachios, baked and soaked in sweet syrup. It's enjoyed not only in Turkey but also in neighboring countries. The Turkish tourist added, "We prepare and eat it on very special occasions, such as religious festivals."

A tourist from Spain talked about a treat called "Roscón de Reyes," eaten on January 6th, which is the Spanish Christmas holiday. This giant doughnut-like pastry, actually a sweet bread, contains hidden surprises like a fava bean and a king figurine. The tourist explained, "If you find the fava bean, you have to buy the next year's pastry as a penalty." This "Russian roulette" style treat brings joy and excitement to the festivities.

The love for snacks is universal, and Japanese snacks are becoming increasingly beloved worldwide.

Source: 日テレNEWS

News On Japan
POPULAR NEWS

The long-standing seniority-based system in Japanese companies is being phased out. Many have considered it natural to rise with age, but there have been times when people desired recognition based on ability. With this deeply ingrained system now under review, will the decision by a major bank change Japan's corporate culture?

In a significant ruling regarding the estate of businessman 'Kishu Don Juan,' the court declared on Friday the will, which states that his 1.3 billion yen estate be donated entirely to the city, to be valid. Relatives had contested the will's validity, but the court dismissed their claims.

A controversy has erupted over the sale of high-priced premium seats at the Gion Festival. Yasaka Shrine's chief priest has expressed concern over the decision to sell premium seats for 150,000 yen each, stating, "This is not a show."

The Tokyo gubernatorial election was officially announced on June 20th, with a record 56 candidates running. However, the allocated poster spaces only accommodate 48 candidates, leaving some without a place to display their posters. As a workaround, clear file folders are being used, causing confusion at polling sites.

A rare 63-leaf clover, cultivated in the garden of Takaharu Watanabe in Nasushiobara City, Tochigi Prefecture, has been officially recognized by Guinness World Records this month.

NEWS ON JAPAN SOCIALS
         

MORE Food NEWS

Fish consumption in Japan has hit a record low, with annual per capita intake dropping from about 40 kilograms in 2001 to roughly 22 kilograms in 2022. This decline is particularly notable among seniors, who are increasingly opting for meat over fish.

In a city known for its fish and meat dishes, it can be hard to find vegan-friendly and plant-based spots in Tokyo. But, worry not! We got you covered. In this episode, Shizuka explores some of the best vegan restaurants and plant-based options to test out in Tokyo! (Japan by Food)

This neighborhood Soba noodle shop is cherished by it’s Ginza locals for its warm-hearted atmosphere and known for their freshly handmade soba noodles served until 2 am in the evening alongside an array of elegant Japanese style dishes using selected ingredients in addition to a variety of drinks. (Paolo fromTOKYO)

Join Stephanie as she explores Tokyo and the tech that makes dining out easy and fun in the metropolis, even if you don't speak Japanese! (Japan by Food)

A rice shortage is affecting several areas in Japan, extending beyond just a poor harvest to a uniquely Japanese situation. The price of rice has increased by 2,000 yen per 50kg, which could drive away customers.

The umeboshi industry is in crisis! The cause is the amendment of the Food Sanitation Law following the 2012 food poisoning incident. Facility renovations required by the law have led some farmers to cease umeboshi sales, citing unprofitability. In response, young people in Wakayama Prefecture have taken action.

Welcome to Toyosu Senkyaku Banrai! Join Shizuka on a tour of the new shopping facility that opened just this year, blending traditional and modern Japan and offering possibly every food that you might want to try during your Japan visit, all at one location in Tokyo. (Japan by Food)

Japan Street Food tour of Japanese Food Carts called Yatai in Hakata Fukuoka. This must travel Japan food destination, known for its rich traditional flavors, hearty dishes, inspired by its deep street food culture, is truly a dynamic cuisine all of its own. (Paolo fromTOKYO)