FamilyMart Launches DIY Christmas Cake

Nov 06, 2026 | News On Japan

TOKYO - FamilyMart will introduce its first do-it-yourself Christmas cake for the 2026 holiday season, allowing customers to decorate their own cakes as the convenience store chain seeks to attract demand for affordable, at-home celebrations.

With Christmas falling on a weekday in 2026, FamilyMart expects more consumers to celebrate at home rather than dine out, creating an opportunity to offer cakes that families can customize with their favorite decorations.

The new product comes without toppings, allowing customers to add their own fruit, chocolate, cream, or other decorations according to their preferences.

By eliminating ready-made toppings, FamilyMart aims to keep prices low while responding to rising living costs that are putting pressure on household budgets.

The company hopes the combination of affordability, convenience, and the enjoyment of decorating cakes at home will appeal to consumers looking for a simple way to celebrate Christmas without spending heavily on traditional decorated cakes.

ファミリーマート、初のDIYクリスマスケーキを発売

ファミリーマートは2026年のクリスマス商戦に向けて、自分で自由に飾り付けができるDIYクリスマスケーキを初めて発売する。物価高が続くなか、手頃な価格で自宅でのクリスマスを楽しみたい消費者の需要を取り込む狙いだ。

全家便利店首次推出DIY圣诞蛋糕

全家便利店将在2026年圣诞节期间首次推出可由消费者自行装饰的DIY圣诞蛋糕，以满足消费者对价格实惠、适合居家庆祝圣诞节的产品需求。

Source: テレ東BIZ

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