News On Japan

Young People Fall Into 'NISA Poverty'

TOKYO - The average monthly amount invested by people in their 20s who use NISA has reached 34,432 yen, with the amount young adults are putting into investments continuing to rise and even giving birth to the phrase "NISA poverty."

The expression surfaced during a Diet session on March 10th.

Ken Tanaka of the Democratic Party for the People asked Finance Minister Satsuki Katayama whether she had heard the term "NISA poverty."

The phrase refers to people who, driven by anxiety about the future, prioritize NISA investing to such an extent that they cut back too heavily on everyday living expenses and end up struggling financially.

Katayama said she was somewhat shocked by the term, adding that it is extremely important for people to receive proper and objective financial education and life-planning guidance.

Young people on the street also voiced strong concerns about the future.

A company employee in his 20s said he uses NISA and currently invests about 30,000 yen a month, which amounts to roughly 20% of his salary. He said he worries about whether he will be able to afford a home in the future as real estate prices continue to rise.

A student in his 20s said simply that he does not know what the future holds.

Some young people said they are making other kinds of investments besides NISA.

A company employee in his 20s said that spending money on a variety of experiences could also lead to greater earnings in the future, adding that using money for things such as social gatherings with supervisors or opportunities that could make it easier to secure a raise or promotion is worthwhile in its own way.

Others said they are not personally living in "NISA poverty," but understand the mindset behind it.

A university employee in his 30s said it is hard not to feel uncertain about whether Japan will continue to grow and become a country where incomes keep rising, adding that it is only natural to think carefully about how much money to keep on hand, how much not to spend, and how much to save.

According to caster Demizu, both the number of NISA accounts and total investment amounts have continued to rise steadily, with growth accelerating in particular since the launch of the revamped "New NISA" program, which expanded tax-free investment limits.

Figures from the Financial Services Agency show that people earning less than 5 million yen a year accounted for about 70% of NISA users in 2024.

The breakdown was 39.7% for those earning less than 3 million yen, 27.7% for those earning between 3 million yen and less than 5 million yen, and 67.4% in total for those with annual incomes below 5 million yen.

Young people are also said to be placing greater priority on investing than on hobbies or leisure spending.

A comparison between 2024 and 2026 shows that while monthly investment amounts increased, discretionary spending money declined.

According to an SMBC Consumer Finance survey, the average monthly amount invested by people in their 20s rose from 23,589 yen in 2024 to 29,678 yen in 2026, an increase of about 6,000 yen.

Meanwhile, average monthly spending money fell from 37,096 yen in 2024 to 32,159 yen in 2026, a drop of about 5,000 yen.

Demizu then raised the question of how people can avoid falling into "NISA poverty."

Financial planner Nanako Tsukagoshi said one guideline is to save around 10% to 15% of annual income first, then invest only the portion that has remained unused for several years, including money set aside for unexpected expenses.

According to the Ministry of Internal Affairs and Communications' 2024 Family Income and Expenditure Survey, one in five households with two or more people had savings of less than 3 million yen, and half of those had less than 1 million yen in savings.

For such households, whether they should be investing through NISA is something that needs to be considered very carefully.

Source: TBS

News On Japan
POPULAR NEWS

A large and strong Typhoon No. 13 is expected to strike Okinawa's main island on August 7, bringing destructive winds, torrential rain and widespread flight cancellations, while a newly formed Typhoon No. 15 could approach the Pacific coast from Hokkaido to Kanto during the Obon holiday period.

Requests for rapidly constructed "instant houses" are growing across areas of Kumamoto Prefecture devastated by the recent earthquake, providing air-conditioned temporary shelter for residents who have been sleeping in tents and vehicles beside their damaged homes.

Toyota Motor has begun recruiting residents of Shizuoka Prefecture to live in Woven City, its experimental community for developing future technologies, with about 25 households expected to move into the site for two years from March 2027.

Nine days after the Kumamoto earthquake, a supermarket in Hikawa, where the strongest seismic intensity of 7 was recorded, is moving toward reopening while providing free groundwater to residents as about 3,200 households remain without running water.

Japan's Immigration Services Agency on August 4 released draft guidelines that would tighten the requirements for foreign nationals seeking permanent residency, including new income and pension standards designed to ensure applicants have economic conditions equal to or better than those of Japanese people.

MEDIA CHANNELS
         

MORE Business NEWS

Tokyo stocks diverged on August 6, with the Nikkei 225 closing at 65,683.26, down 617.18 points, or 0.93%, as selling in artificial intelligence and semiconductor-related heavyweights outweighed broad gains across the wider market.

The Bank of Japan's latest economic outlook has strengthened expectations that another interest rate increase could come as early as September after the central bank kept its policy rate at around 1.0% at its July meeting following a June hike, while placing greater emphasis on the risk that inflation will rise above its 2% target.

Tokyo stocks rebounded strongly on August 5, with the Nikkei 225 rising to about 66,300 in late-session trading as investors bought back artificial intelligence and semiconductor-related shares, while lower oil prices and a steadier yen helped ease concern over imported inflation.

Japan's exports of agricultural, forestry and fishery products and food reached a record 897.7 billion yen in the first half of 2026, rising 10.9% from a year earlier as global demand for green tea surged, the Ministry of Agriculture, Forestry and Fisheries said on August 4.

Tokyo stocks edged higher on August 4, with the Nikkei 225 closing at 63,957.53, up 202.63 points, or 0.32%, as buybacks in artificial intelligence and semiconductor-related shares helped offset caution over further yen-buying intervention and a weaker tone in some exporters.

Suntory Holdings is turning to a specialized corporate intelligence unit led by a former Mitsubishi Corporation researcher to assess the duration of Iran’s effective blockade of the Strait of Hormuz and protect supply chains threatened by soaring energy and raw-material prices.

Nissan Motor returned to profitability in the April-June quarter of 2026, posting net income of 3.761 billion yen as cost-cutting measures and a weaker yen helped the struggling automaker end eight consecutive quarters of losses.

Off-price apparel stores selling new clothing at discounts of up to 90% are attracting growing interest in Japan as prolonged inflation pushes consumers to seek cheaper alternatives, with Geo Holdings planning to increase its Luck Rack chain roughly tenfold to 500 locations by fiscal 2035.