News On Japan

Osaka police deploy YouTube ads to combat rising marijuana use among youths

OSAKA - In an innovative move, the Osaka Prefectural Police have initiated a campaign on YouTube, launching targeted advertisements from December 22, aimed at addressing the significant increase in marijuana-related offenses among young people.

This year alone, crimes involving marijuana among young people comprise around 80% of such offenses in Osaka Prefecture.

The advertisement, featuring a stark narration that declares "Marijuana is absolutely unacceptable!!", forms part of a strategic effort by the Osaka Prefectural Police to highlight the growing concern. The campaign was necessitated by the alarming statistic that, as of November's end, individuals under 29 years old comprised approximately 80% of all marijuana-related arrests in the prefecture.

Targeted specifically at the younger demographic, the ads are set to automatically play on YouTube for users aged 18 to 24 in the prefecture, especially when they search for terms related to marijuana or cannabis. This initiative comes as the police intensify their efforts to counteract the spread of misinformation among youths, particularly the understated perception of marijuana's addictive properties. The advertising campaign is slated to continue for a period of three months, aiming to educate and deter young individuals from engaging in marijuana use.

News On Japan
POPULAR NEWS

Dangerous heat is expected across a wide area from western to eastern Japan today, prompting authorities to issue heatstroke warning alerts for 17 prefectures, the highest number so far this year.

Japan has become an unexpected base of operations for Russian intelligence agents since Moscow’s invasion of Ukraine, with spies allegedly using the country to procure and smuggle high-tech equipment and other goods to Russia, The New York Times reported on July 12.

Convenience store operators in Japan are strengthening safety measures as bear-related damage grows more serious, with Lawson expanding the use of bear repellent spray and considering drone-based remote monitoring.

Osaka’s Minami district, now entering another period of major change with the planned opening of the Naniwasuji Line, the redevelopment of Midosuji and improvements around Nankai Namba Station, has transformed from an area once described as "scary" and "dirty" into one of Japan’s leading tourist destinations.

A 10-ton hoko float was pulled through central Kyoto on July 12 in a trial run ahead of the Yamahoko Junko procession during the Gion Festival's early parade.

MEDIA CHANNELS
         

MORE Education NEWS

A growing number of young doctors in Japan are moving directly into cosmetic medicine after obtaining a medical license and completing their initial clinical training, raising concern that the trend may be worsening staff shortages in insurance-covered medical care.

Foreign drivers seeking to convert overseas licenses into Japanese ones are increasingly turning to driving schools after tougher rules introduced last October sharply reduced pass rates for both written and practical checks.

Foreign-born sumo wrestlers are often praised for speaking remarkably natural Japanese, a sharp contrast to many overseas athletes in other professional sports.

Police in Isehara, Kanagawa Prefecture, presented letters of appreciation to two first-year junior high school students on July 10 after they chased a suspected shoplifter for about 250 meters and helped detain the person.

Noboribetsu in Hokkaido conducted a drill to cull a brown bear under emergency gun-hunting procedures, based on a scenario in which a bear appeared at a park near schools and residential areas in the city, with local hunters taking part as bear sightings continue to be reported across Japan.

An event designed to help nurses think about future career paths while building practical skills opened in Tokyo on July 8, offering hands-on training sessions alongside sales of colorful uniforms and stethoscopes.

Job hunting for high school students due to graduate next spring has entered full swing, with 84 companies and about 400 students taking part in a joint corporate briefing session in Osaka as employers intensify efforts to secure young workers.

The education ministry said July 3 that it plans to certify Kyoto University as an International University for Research Excellence, a government-backed designation aimed at fostering research institutions capable of competing at the highest global level.